How To Start A Digital Product Business In The Philippines As A Beginner

In the era of the digital revolution, producing and marketing digital goods has emerged as a potent revenue stream. These products provide users with useful content in addition to intriguing business prospects. Digital products offer a compelling substitute for conventional physical goods due to their indefinite scalability and minimal overhead costs.

So how do you create a passive income business?

First, we need to define what Digital Marketing is.

Digital marketing also called online marketing, is the practice of promoting products or services through online channels, such as social media, blogs, Pinterest, e-mails, etc. It is one of the biggest opportunities to make an online income for complete beginners since it is a low-cost but high return system. There are many ways to make money with digital marketing, but my favorite by far is selling my own digital products, as well as done-for-you digital products. The field of digital marketing continues to expand as there is more market and consumer awareness. By 2028, the digital marketing industry is expected to rise to $670 BILLION!

Once you get your business off the ground, it will start making you PASSIVE INCOME.

The best way for beginners to make money online and build a business.

Here are the 7 proven steps to start a digital product business from anywhere.

1) CHOOSING YOUR NICHE

This will be the category of products, services and the market/industry you will promote and center your business around.

For example, want to promote blenders? You would be in the cooking and kitchen niche.

How to Pick a Killer Niche:

• Select a niche that is both profitable but that you are also passionate about….

• Layer down as much as possible in your niche.

For example: I am in the Wealth niche.

But More specifically the Make Money Online Niche. More specifically, the digital marketing niche. And more specific than that, I teach business automation in Systeme.io.

Here's a List of Profitable Niches to Help you Brainstorm:

Health: Diet and Nutrition, Kitchen Appliances, Cooking, Supplements, Vitamins, Mattresses, CBD, Relationships + Dating, Survival + Doomsday Prep

Wealth: Make Money Online, Affiliate Marketing, Crypto, Personal Finance + Credit Cards, Entrepreneurship, Business, Software, Stocks, Real Estate, Investing, E-commerce

Electronics: Camera Gear, DSLRs, Lenses, Photography, Videography, Computers, Smartphones, Headphones, Drones, Gaming Accessories

Fashion: Apparel, Shoes + Sneakers, Athletic Wear, Watches, Sunglasses, Smartwatches

Hobbies: Travel, Travel Hacking, Airfare, Hotels, Music, Cars, Automotive, Car Detailing, Gaming, and much, MUCH more…

Pick a Niche that you are passionate about and not for the money because you will get burnt out talking about something you aren't interested in…

You also want to pick a product that has high demand, and something you truly believe in...

2) CREATING THE PERFECT PRODUCT

Digital items range widely, from eBooks and online courses to software tools and design templates. Select a product category that most aligns with your target market. It can be easier to create products if you have the correct resources and tools. Carefully consider your content strategy and concentrate on creating excellent material that provides your audience with real value.

You’ll have to decide if you’re going to create your digital product or buy a done-for-you with PLR license.

I do both. And I personally choose ebooks, templates and online courses. It really depends on your market.

As a beginner, I highly recommend starting with done-for-you products that have resell rights rather than creating your own. Trust me, it's not easy when you create your own digital products, especially courses.

Find a DFY product with Private Label Rights. (Don’t worry, I’ve actually already created the PERFECT one for you my Systeme.io Digital Kit.

You can also check my Raket.ph store for more done-for-you digital products that you can sell as your own.

3) CREATE YOUR PASSIVE INCOME SYSTEM

So now you have a niche and a product. Now it's time to create your passive income “SYSTEM”

If you build this system outright, you will be able to guide your customers to your digital products on autopilot without ever dealing with anyone…

The system is the most important thing in your business because it works for you 24/7 and on autopilot. This is what will generate you the money but more importantly build out your business for the long term.

And NO, I am not talking about a complicated website that doesn’t even convert….

What I am referring to is a sales funnel. This is what converts visitors into sales.

The best software to do this with is Systeme.io. It allows you to create these systems very quickly and you don’t need any tech or coding skills. Here is a special link to get a lifetime free account on Systeme.io.

This “SYSTEM” can also be referred to as a landing page, squeeze page or lead page. If you are truly SERIOUS about building a long-term business, this is an absolute MUST.

The value of your online business depends on how many emails you can generate. And building out this “SYSTEM” allows you to do that…

Here is the complete step-by-step, click-by-click training that will show you how to build out this system in just 3 days. It is a done-for-you funnel where you can sell your main offer, PLR packages and affiliate offers all at once. The best part is that you can resell this funnel and get 100% profit. Check out my Systeme.io Digital Kit here.

At the end of the day, your digital product business comes down to this:

More Leads = More Income

That’s the formula that got me to build my digital product business from home while taking care of my 2-year-old daughter.

4) CHOOSE YOUR TRAFFIC SOURCE

The Lifeblood of your business is generating traffic aka customers…

So this is by far the MAIN thing you need to focus on once you get your system set up…

There are so many ways to generate traffic from such as Instagram, Pinterest, Twitter, LinkedIn, Facebook, TikTok and YouTube.

But I am going to give you my top ways to build a brand as fast as possible to start generating commissions…

First Option: YouTube! This is the best platform to start a business and brand.

First of all, it's FREE, and second, YouTube videos are searchable. This means you can make videos based on things people are already searching for.

But the most important thing to understand about YouTube is your content lasts FOREVER. I use TubeBuddy to get my Videos Showing #1 on YouTube...

Check out this FREE YouTube Strategy course by my YouTube mentor Sean Cannell on how to start a profitable YouTube Channel here.

The Second Option: Building out a search engine website. It's extremely cheap to get started and it's perfect for those who don’t want to get on camera.

You can also buy cheap domain names and build out your website for under $5 Per Domain Using Namecheap.

Building out a blog is so powerful because you are tapping into the world’s largest search engine, GOOGLE!

The Third Option: Tiktok! I have never seen anything like this since Instagram back in 2011..

Meaning it's so easy to go VIRAL right now and grow a brand using TikTok…

The Fourth Option: Instagram marketing is the practice of using Instagram to grow your brand awareness, audience, leads, and sales. As the most-used social media platform for people ages 16-34, Instagram is a highly effective marketing platform for brands, entrepreneurs, and creators.

The Fifth Option: For those looking to gain an edge in online advertising, there is no better place to start than Facebook advertising — an idea many businesses have already taken to heart.

5) CREATE CONTENT CONSISTENTLY

This is actually the simplest step but most FAIL HERE!

You already did the hard part of creating the system, picking a platform and learning the business…

But the hard part is staying consistent and trusting in the process…

I gave you the exact blueprint on how I went from zero-to-hero however, that doesn't mean you are going to get the same results in the same time frame..

So it's important to understand your journey will be different from mine but you need to trust in the process and start CREATING CONTENT!

At this point, this is all you need to be focusing on, or else your business will die…

So What type of content should you be creating?

This is the most common question I get.

Here is my exact framework no matter which traffic platform you choose.

Find 10 People in your exact same niche and follow them
Find their top 10-20 performing pieces of content. It doesn't matter if it's YouTube, Tiktok or blog.
Recreate/Model that content. I want you to remake the same piece of content but with your own twist. The important thing to note is to look at the HOOK, STORY and offer. Meaning looking at how they are getting the attention of their target audience and I want you to do the same thing.
RINSE & REPEAT

That’s literally it. That’s my framework. Most will not follow this but PLEASE TRUST me, it works.

I have worked with thousands of students and this by far works the best.

6) BUILDING YOUR EMAIL LIST

The most important asset in your business is your email list! Hands Down and no questions…

This is my secret to building a MASSIVE amount of wealth in a short amount of time…

Building my email list….

The reason is, YOU OWN IT!

Unlike YouTube, TikTok, Instagram and Facebook. You actually own your email list and if you were to lose your social media (for whatever reason)

You can still reach out to your customers via your email list…

PLUS, having an email list is the closest thing you can have to printing money….

I can send an email to my list and make money, simple as that….

More emails = More Income

One of my favorite ways to build an email list is by giving out a LEAD MAGNET. Which simply means you are trading something of value for an email. For example, a lead magnet could be an ebook, a free report, a case study, a free course.

I build out my email list with Systeme.io which allows me to send emails but more importantly automate my business…

Check out my Systeme.io review here and how it CHANGED my digital business.

7) SCALING AND RETARGETING

So far we have just talked about free traffic and creating a business and brand through social media platforms…

However, there is also paid traffic which is traffic you control…

Meaning you can drive as much traffic as you want as long as you are paying for it…

Now this is the holy grail of internet marketing, being able to put $10 into ads and get $100 out…

This is also the hardest skill to learn and something I don’t recommend until you have mastered free traffic..

But if you are ready to SCALE your business with Paid traffic, you can start growing at an exponential rate if you know how to run paid ads…

The best-paid traffic sources are:

Facebook Ads
Google Search Ads
YouTube Ads
TikTok Ads

CONCLUSION

I believe in this framework process so much, I know for a fact that if I lost everything I had TODAY!

My YouTube channel, my Tiktok, my Facebook, my Instagram and even my email list. I could get it back again.

Everything I mentioned in this post is the same process that took me out of my soul-sucking job to becoming a digital business owner at home.

Now If you want to take a super deep dive and learn this whole system in an hour training. Check this out here.

I truly hope you see success but success will only come to those who actually take action! MASSIVE ACTION!

I also wanted to recommend these books that helped me tremendously when I first got started in my journey. They taught me the principles of driving traffic aka customers. It's called traffic secrets.

Remember, the choice to break free lies within your grasp. Seize the opportunity, embrace the challenge, and start building the life you've always dreamed of.

Your journey to freedom begins now.

Download your FREE GUIDE. Discover the 3 - Simple Steps To Start Making Money with Digital Products.

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About The Author

Rose Gumera

I'm a seasoned online marketer with over 5 years of hands-on experience in creating courses, content, and managing a thriving digital product business in the Philippines. My blog offers in-depth insights and reviews on the most effective tools and strategies I've used, providing valuable guidance for fellow marketers and entrepreneurs looking to excel in the digital landscape. Join me to explore the latest trends and proven tactics in digital marketing, and let's drive your business success together.

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