Creating video content has become essential for businesses looking to engage with their audience and boost their online presence.

However, many people shy away from video creation due to perceived high costs. The truth is, you don't need to break the bank to start producing quality videos.

Here, we'll explore seven essential type of equipment that will help you create professional videos on a low budget.

I've been creating videos for my personal YouTube channel and growing my subscribers by just using the equipment that I'll share with you in this blog post.

Let's dive in!

Stability is key to producing professional-looking videos. A shaky camera can be distracting and unprofessional. A basic tripod can cost as little as ₱500 - ₱1,000 and make a huge difference in your video quality. You can buy a budget-friendly tripod in Lazada or Shopee.

For those times when a tripod isn't practical, a video stabilizer helps keep your shots smooth while you're on the move. Gimbals are popular, but there are cheaper handheld stabilizers available.

There are different types of stabilizers you can choose from depending on your needs and budget.

For travel vlogs, I go with the Ulanzi MT-08 Mini Tripod. It's super portable and fits right in my pocket. When I'm on Zoom calls, online meetings, or FaceTime, I use the Desktop Long Arm Stand because it holds my webcam and phone, when I need to move around the house sometimes I just do handheld or use the telescopic phone stand.

For photoshoots or outdoor videos, especially when I'm traveling solo, I switch to a tripod to get the perfect shots.

Sound quality can make or break your video. External microphones provide clear audio and can be found at various price points.

If you're looking to upgrade your equipment, I recommend starting with your audio gear. Clear, high-quality audio can significantly enhance the viewer's experience, making your videos more professional and engaging.

Good audio is often more important than video quality, as poor sound can quickly turn viewers away, even if your visuals are stunning. Investing in a quality microphone and audio setup will ensure your message is heard clearly and can greatly improve the overall impact of your content.

Statistics: According to TechSmith, 75% of viewers say they would stop watching a video due to poor audio quality.

Proper lighting can transform your video from amateur to professional. Natural light is a great free resource, but having a basic lighting kit ensures consistency. Ring lights or softbox kits are budget-friendly solutions.

Statistics: A study by Animoto revealed that videos with good lighting are 30% more likely to engage viewers.

A clean, professional backdrop sets the tone for your video. You don't need a fancy studio setup; a plain wall, a curtain, or a portable backdrop can work wonders.

I purchased a backdrop stand from Shopee to improve the quality of my live videos, as our house tends to be quite messy. I use a white cloth as the backdrop.

These little changes, make my video professional and clean.

Budget Tip: Look for wrinkle-resistant backdrops on Lazada / Shopee or create a DIY backdrop with materials from a local fabric store.

Editing is where the magic happens. You can use free or low-cost software to edit your videos, add effects, and enhance the overall production quality.

For short-form videos and quick edits, I use CapCut Desktop or Filmora, CapCut free version don't leave watermarks after importing but Filmora does. For professional and more intensive editing, I rely on Premiere Pro due to its superior flexibility and advanced features.

Statistics: Research by HubSpot indicates that 85% of businesses use video as a marketing tool, and the majority rely on editing software to polish their content.

Budget Tip: Software like CapCut, Filmora, Premiere Pro, and DaVinci Resolve, offer powerful editing tools for free or at a low cost.

Recording videos in high definition can quickly eat up your storage space. Portable storage devices, such as external hard drives or SD cards, ensure you have enough space to store and manage your footage.

Always make sure to back up your video. Just in case worst-case scenario happened.

Budget Tip: Brands like SanDisk and WD offer reliable and affordable storage solutions. Look for deals and discounts online to save even more.